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Rostelecom Video Surveillance Platform (B2B / B2G / B2O)

A multi-module video monitoring system used
by organizations across Russia, with a multi-million
user base

Rostelecom Video Surveillance platform interface

My role

Head of Design / Design Team Lead (80% leadership, 20% hands-on) I owned design direction and delivery across multiple modules: team setup, stakeholder management, product design process, and key interface decisions. I also designed critical flows and reviewed final UI/UX before release

The challenge

The platform was growing fast, but the design
and delivery model didn't scale:

  • Work was organized as separate projects, which slowed releases and created inconsistent UX across modules
  • There was no design system, so UI patterns drifted and engineers rebuilt the same components again and again
  • Stakeholders had different goals (security, operations, analytics, regional teams), and approvals were heavy

What I did

Shifted the team from project work to a product approach

We introduced a clear intake process, prioritization, and a repeatable release cadence. This helped us ship improvements as a roadmap, not one-off projects

Built a design system to scale UX across many subsystems

We created shared components, patterns, and templates for dashboards, event lists, filters, and media views. This became the foundation for consistent UI across modules

Set up stakeholder expectation management (to speed up approvals)

I introduced a lightweight alignment routine: early concept check-ins, decision logs, 'definition of done' for design, and structured reviews with the right stakeholders at the right time

Added targeted research despite constraints

We ran quick interviews and workflow reviews with system operators and admins (focus: reporting, event review, exporting evidence, and handling violations). Insights were turned into UI changes in dashboards, events, and archive flows

Key releases

Core monitoring
experience

  • Camera overview and grouping for daily operations
  • Archive and clips management with filters and bulk download
Core monitoring experience release
Archive and clips management release

Face Recognition module
(COVID period)

  • A dedicated area for face recognition workflows and event tracking
  • Supported large distributed organizations (public transport, nationwide operations) to monitor compliance and generate statistics
Face Recognition module release

Organization analytics
dashboards

  • РСС dashboard for organizational analytics and event stats
  • ЖКХ (Housing and territory services) monitoring: dashboard + events feed for operational control
RSS analytics dashboard release
Housing services dashboard release
Housing services events feed release

Outcomes

Time-to-Market improved by 25% after shifting from project-based delivery to a product approach

Layout approvals became 30% faster thanks to expectation management and clearer stakeholder alignment

More consistent UX across modules via the design system (fewer custom one-off UI decisions, faster reuse)

Higher operator efficiency in daily tasks like finding cameras, reviewing incidents, and exporting evidence (based on operator feedback and internal adoption signals)

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